I'm reading an article about a particular sick individual, and there's a section about studies done on psychopaths. Here's a quote: "Electrodes were hooked up to the scalps of each test subject to monitor their brainwaves. Some of the words that appeared were nonsense, such as rete; other words were neutral, such as paper; and others were emotionally loaded, such as death. When test subjects spotted a real word, they were asked to push a button." The point, obviously, is to test emotional responses to various kinds of stimuli.
Now, what does your brain do on reading those words? I know what mine does: "Rete, not a word? I'm sure that's gotta be a word!" Sure enough, it is: Webster says "a network esp. of blood vessels or nerves: PLEXUS".
So does this make me some kind of sociopath, or something worse? The only word to inspire an emotional response is the placebo control...